Use of Old and New Media Simultaneously Research Proposal

Use of Old and New Media Simultaneously - Research Proposal Example Through new media, you can chat with your friends with whom a telephonic conversation would not make much sense. But the use of both the media together takes the main idea behind connecting. For example, many people watch TV or read newspapers while they chat with their friends online (Borsch, 2010). Here, the attention is divided between the two. Neither the friend you are chatting with gets your full attention nor the TV program or the news that you are reading. So in the end, you do not exactly know what you read on the paper or what you watched on the TV. Neither did you have a quality conversation with your friend? Hence, the use of both forms of media here is a disaster. Movies are a great way to relax and immerse yourself in a whole new world. In the past, movies meant complete disconnect with the real world. Movies were the most enjoyable media for many. But with the advent of mobiles, people now use their mobiles even in theatres distracting themselves and also those around them. This takes away the whole essence of watching a movie in the theatre. You pay to enjoy a movie but are distracting yourself by thinking about the message on your mobile. Also, it is very annoying for those around you. This is because you are loosing on quality time that you can spend with your loved ones. People by using both old and new media at the same time assume that they are getting more done at the same time. This is not always true as it can be seen in the above examples. In most cases, it turns out that you only do not do either of the jobs completely or with full attention. The purpose of new media is to make work easier, effective and entertaining (Chun & Keenan, 2006). But when new and old media is used together, this purpose is not served. For examples, when you read a newspaper and listen to music on your iPod simultaneously you are not doing either one of them with full attention. Finally, it would just be a waste of time.